The beginnings

The Porsche Inter Auto showroom is a consequence of Ferry Porsche and Louise Piëch. It was they who in 1949 started importing and selling the iconic Volkswagen Beetle. The first PIA store in Salzburg at Alpenstraße, and the economic success of the project influenced the decision to open further locations. This is how the entire network of car dealerships was established, which until today belongs to the Porsche and Piëch families. The company quickly transformed into a corporation with the largest shares in the car market.

Our partners

Continent: Europe, country: Austria, city: Salzburg. At the foot of the Alps, the Porsche Holding concern - the owner of the largest car dealer network in Europe - is based. It belongs to him Porsche Inter Auto (PIA). The company operates in 20 European countries, as well as in South America and China. The high quality of services offered is reflected in numbers. Every year, the number of car showrooms belonging to the group is growing, and with them their standards. They carry many reasons for pride: qualified staff, high level of customer service, as well as representative architecture and design of buildings.

PIA in Europe

The fall of the Berlin Wall opened new opportunities for the company. There were broad prospects for the development of the holding outside the country, which resulted in investments in the markets of Eastern Europe, Germany and Italy. The first foreign PIA car dealerships were created at a very fast pace, and currently Porsche Inter Auto has branches in Austria, Albania, Croatia, the Czech Republic, Macedonia, Germany, Romania, Serbia, Slovenia, Slovakia, Hungary, Italy and Poland. Currently, PIA is the largest car dealer in Europe, and its development in various parts of the world continues!

PIA in Poland

At the end of 2012, the company invested in the Polish market. PIA has taken over as many as 15 car dealerships located in Kraków, Poznań, Ruda Śląska, Rybnik, Sosnowiec, Katowice, Tychy and also in Warsaw. In Porsche Inter Auto Poland salons you can buy cars of well-known and respected brands, such as: Audi, Skoda, Bentley, Porsche, Lamborghini, Volkswagen and Volkswagen Commercial Vehicles. PIA Polska is not only car showrooms, it also provides high-quality service and financial services, sales of accessories for all the above-mentioned brands and used cars.